Here are some tips and tricks for a successful shop!
Stay on top of your inventory - Keep your shop inventory accurate, and delist items promptly if they become unavailable. Finding out an item they've purchased isn't available can be incredibly disappointing for buyers! Also, uploading new product regularly keeps your potential buyers checking your shop.
Offer free shipping - Items offering free shipping are more likely to sell, especially Art, Décor, and Rugs. If you’re able to ship the item yourself and bake the cost into your margin, we highly encourage you do so.
Strategic Markdowns - Pricing your items a little higher than necessary will give you wiggle room to mark them down later. Chairish requires that markdowns be at least 10% of your listed price, so keep that in mind when pricing! Marking your listings down will also notify anyone who has "favorited" that item, and will bump it to the top of its category and the "Sale" category, for extra exposure!
Promotion - Chairish offers a few tools to help you promote your shop, on the site and beyond.
- Promoted Listings - Promoting your listings will get them featured more often than other items! This feature can be turned on from the Promoted Listings page of your account. You can set a budget as low as $1 a day to get this extra exposure. To read more about Promoted Listings, check out our FAQ page on the subject.
- Badges - Do you have social media accounts, a blog, or a website for your business? Utilizing our badges is a great way to direct shoppers from other sites to your Chairish shop. You can find HTML code for a variety of badges from the Seller Badges page of your account.
- Invite Followers - The third tool available through your account, Invite Followers allows you to plug in the email addresses of people you think would be interested in your shop. We'll send a Chairish-branded invite with a link to your shop, inviting them to come check it out! More information can be found on your Invite Followers page.
- Instagram Promotion - Post your pieces to your Instagram Story and be sure to tag @chairishco for the chance to be featured to our audience of over 300,000!